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I am almost cover to cover with Rachel Herz's SCENT OF DESIRE. I will try to…


I am reading Rachel Herz's THE SCENT OF DESIRE

One of -if not THE- foremost white coat on all things olfactory, Rachel Herz…


Ragtrader Feature Article on Scent Marketing - 2 November 2007

"Smart retailers aren't just relying on a shop window to lure shoppers inside…