Wear Perfume as Jewelry. Apply and Reapply on the Fly

OBO is embedding fragrance capsules into necklaces and bracelets, allowing…


Sensory branding 101. To see, hear, touch, taste & smell.

According to our friends at Wikipedia, Sensory branding is a type of marketing…


Smitten by SMitty Awards for Scent Marketing

ScentWorld Events, LLC announces the nominees for its prestigious SMItty…


York tourist board creates Viking 'fragrance'

Visit York has created this bottled attack on our nostrils in tribute to the…


Terry Jacobson of AllSense Group, Audi Fashion Festival Partner

Terry Jacobson, of AllSense Group outside the Audi Fashion Festival, Ngee Ann…


Sneak Peak at Audi Fashion Festival Scents

The Audi Fashion Festival is almost upon us and Singapore City is getting ready…


The Art of Perfume - Timeless

The Sense of Smell and Bourgeois self-referential decadence of the time…


Designer Prabal Gurung to open Audi Fashion Festival 2014

Prabal Gurung, born in Singapore, returns home to open this years Audi Fashion…


Beautiful Installation Art Work in Singapore CBD

Beautiful Installation Art Work in Singapore CBD. Contrasting light, colour and…