Researchers find SMELL is often an undervalued sense because people are more aware of the visual aspects of their perceptions….. Research comes from a study on lab rats: http://www.news-medical.net/?id=24345 EditorAll author postsRelated Posts June 1, 2007Trialling Scent in different marketsby Editor June 1, 2007ScentAir.com.au goes liveby Editor April 20, 2007Scent triggers Memoryby Editor PrevNext