How is our sense of smell connected to our wellness?

Our sense of smell is closely connected to our overall wellness in several…


A Sniff of Hope 

A medical breakthrough in Israel has brought about good news to many around the…


Strategic use of aromas while learning and during sleep might improve exam performance.

A recent study, which used rose scents to boost memory performance,…


Like My Nose?

  It's a funny thing that our noses which shape the centre of our faces,…


It's a Dogs Life - You Wish!

While a dog's brain is only one-tenth the size of a human brain, the part that…


‘Scent alerts’ for Train Stations

Scent Alerts for Trains Picture this: You’re on a packed rush-hour train,…


For branding, many places adopt signature scents - Los Angeles Times

At a Benetton store in Chicago, a scent diffuser mounted high on a wall,…


Perfume. A Silent Empire Built on Desire

Fragrance can be felt but never seen or held, a fleeting impression, a conjurer…


Love at First Sniff

The Scent Of Love: How Smells Affect Attraction In Humans And Animals Israeli…


US Research reveals humans can detect One Trillion Smells

The human nose can distinguish at least one trillion different odours, millions…