Scent of Digital Fashion Week
Digital Fashion Week ( is Asia’s highest profile designer showcase. It takes place once a year in Singapore and Bangkok in October/November, and is the only fashion event that promotes the best young fashion designers through events and digital platforms in Asia.
Since 2012, Digital Fashion Week has supported more than 50 local fashion designers and has welcomed notable names in the global fashion industry including Naomi Campbell, Patricia Field, Guo Pei, Andrej Pejic, Holly Fulton, Jaime Perlman (British Vogue), Sophie Sumner (winner of Britain and America’s Next Top Model), Jessica Amornkuldilok (winner of Asia’s Next Top Model) and Devyn Abdullah (winner of The Face).
The theme for Digital Fashion Week Singapore 2014 is “European Exchange”. The world’s oldest supermodel Carmen Dell’Orefice will be gracing the event by walking the runway donning apparel by Singaporean designer Max Tan. International guest designers Cristiano Burani and Fyodor Golan will also be showcasing their latest collections, hot off the runways of the Milan and London Fashion Weeks. International guests who will be attending the event include journalist Hilary Alexander, celebrity stylist Rebekah Roy, Jourdan Miller and Sheena Liam, latest winners of America’s and Asia’s Next Top Model respectively.
AllSense (, Singapore’s pre-eminent designer of ambient fragrance experiences for brands, hotels and retailers, has been selected as Official Ambience Scent for this event. “We are excited to be working with Digital Fashion Week and to support this showcase platform of young fashion designers,” says Terry Jacobson CEO of AllSense Group. “We will be curating a vivacious fragrance for this event that encapsulates a bold, fashion-first spirit in all its youthful exuberance.”
Digital Fashion Week Bangkok will also be launched this year from 6th to 9th November, in partnership with Siam Paragon Group.
Official Hashtag: #DigitalFashionWeek
Iphone App: